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Startup Business Chinese, Level 1, Textbook
The Startup Business Chinese, Level 1 textbook comprises 12 units covering basic daily corporate interactions and business-related social exchanges.
Each unit starts with a brief introduction describing the setting and learning objectives for that chapter, then moves on to two situational dialogues, two vocabulary lists, and a sentence pattern and grammar section. All the dialogues, grammar, and vocabulary are designed for beginners, and emphasize business communication: negotiating, socializing, and establishing and maintaining good relationships. Beyond language acquisition, each lesson provides students with extensive cultural points to help navigate cultural differences in business and daily life. Level 1 covers over 600 vocabulary words.
The textbook includes one WMA audio CD containing over 290 minutes of listening material. The recordings feature native Chinese speakers reciting dialogues, vocabulary words, and example sentences from the textbook. To learn more about WMA files, click here.
A separate workbook contains corresponding practice exercises. The Startup Business Chinese course is in simplified characters and pinyin.
Specs
Start Up Business Chinese Textbook
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Tables and Figures |
xi |
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Preface |
xiii |
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Acknowledgments |
xv |
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Introduction to the Chinese Language |
xvi |
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Introduction to Numbers in Chinese |
xl |
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Useful Expressions |
xlii |
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List of Abbreviations |
xliv |
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Unit 1 问好 |
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Wènhǎo |
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Greetings |
1 |
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Unit 1.1 Exchanging Names |
2 |
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Unit 1.2 Exchanging Greetings |
11 |
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Unit 2 介绍 |
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Jièshào |
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Introductions |
23 |
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Unit 2.1 Meeting the Company Manager |
24 |
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Unit 2.2 Getting to Know the Company Staff |
34 |
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Unit 3 家庭 |
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Jiātíng |
|
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Family |
49 |
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Unit 3.1 Marital Status and Family |
50 |
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Unit 3.2 Family Members and Relatives |
64 |
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Unit 4 公司 |
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Gōngsī |
|
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The Company |
71 |
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Unit 4.1 Company Type |
72 |
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Unit 4.2 Company Size |
79 |
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Unit 5 询问 |
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Xúnwèn |
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Inquiries |
89 |
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Unit 5.1 Inquiring about Someone's Whereabouts |
90 |
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Unit 5.2 Inquiring after Someone's Profession |
101 |
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Unit 6 约见 |
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Yuējiàn |
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Making Appointments |
113 |
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Unit 6.1 Setting up an Appointment |
114 |
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Unit 6.2 Rescheduling an Appointment |
128 |
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Unit 7 访问 |
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Fǎngwèn |
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Visiting |
139 |
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Unit 7.1 Visiting a Company for the First Time |
140 |
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Unit 7.2 Introducing Products and Plants |
157 |
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Unit 8 晚餐 |
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Wǎncān |
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Dining |
165 |
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Unit 8.1 Dining Invitations |
166 |
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Unit 8.2 Dining Etiquette |
176 |
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Unit 9 应酬 |
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Yìngchou |
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Social Events |
187 |
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Unit 9.1 Nightlife |
188 |
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Unit 9.2 Cultural Events |
201 |
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Unit 10 出门 |
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Chū mén |
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Going Out |
215 |
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Unit 10.1 Asking Directions from Taxi Drivers |
216 |
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Unit 10.2 Asking Directions from Pedestrians |
228 |
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Unit 11 购物 |
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Gòuwù |
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Shopping |
239 |
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Unit 11.1 Places for Purchasing Gifts |
240 |
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Unit 11.2 Gifts for Others |
254 |
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Unit 12 话别 |
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Huàbié |
|
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Farewells |
265 |
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Unit 12.1 Showing Gratitude |
266 |
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Unit 12.2 Good-byes and Future Plans |
277 |
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Appendices |
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1. English Translations of the Dialogues |
287 |
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2. Key World Capitals |
295 |
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3. Major Business Provinces in China |
297 |
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4. Major Business Cities in China |
299 |
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5. Chinese-English Wordlist |
301 |
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6. English-Chinese Wordlist |
319 |
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7. Index of Sentence Patterns |
343 |
Designed for those with no prior knowledge of Chinese, Startup Business Chinese: An Introductory Course for Professionals escorts readers through daily business and social situations encountered by executives doing business in and with China.
- Level 1's storyline is centered on a foreign executive's business trip to China, and deals with visiting a factory, dining out, making appointments, thanking hosts, and more.
- Level 2 continues the storyline as the executive relocates to China to live and work, and deals with travel plans, setting up an office, communicating with colleagues, accessing the Internet and other publications, finding an apartment and international school, and seeing the doctor.
- Level 3 picks up where Level 2 leaves off. It focuses on day-to-day professional social interactions such as dining out, gift giving, and celebratory banquets, and on business processes, including job interviews and employee benefits, quality control, negotiating prices, packaging, and sales distribution.
The Startup Business Chinese series includes a Level 1 textbook with audio CD, and a workbook with audio CD. Level 1 is the introductory level, for students with no prior knowledge of Mandarin Chinese. Level 1 is typically covered in one semester of study at the college level, for classes that meet five days a week. It can also be used for summer or short-term intensive introductory courses in Chinese. Level 2 and Level 3 expand learning to the intermediate level.
Level 1 is in simplified characters only. Levels 2 and 3 include traditional characters in the textbooks' vocabulary lists.
