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Startup Business Chinese, Level 1, Textbook

Startup Business Chinese, Level 1, Textbook

An Introductory Course for Professionals
ISBN:
9780887274749
$69.99
Description

The Startup Business Chinese, Level 1 textbook comprises 12 units covering basic daily corporate interactions and business-related social exchanges.

Each unit starts with a brief introduction describing the setting and learning objectives for that chapter, then moves on to two situational dialogues, two vocabulary lists, and a sentence pattern and grammar section. All the dialogues, grammar, and vocabulary are designed for beginners, and emphasize business communication: negotiating, socializing, and establishing and maintaining good relationships. Beyond language acquisition, each lesson provides students with extensive cultural points to help navigate cultural differences in business and daily life. Level 1 covers over 600 vocabulary words.

The textbook includes one WMA audio CD containing over 290 minutes of listening material. The recordings feature native Chinese speakers reciting dialogues, vocabulary words, and example sentences from the textbook. To learn more about WMA files, click here.

A separate workbook contains corresponding practice exercises. The Startup Business Chinese course is in simplified characters and pinyin.

Specs

Publisher: 
Cheng & Tsui
Publication Date: 
2005
Trim Size: 
8.5 x 11
Format: 
Paperback
Pages: 
390pp
Illustrations: 
B/W Photography
Table of Contents

Start Up Business Chinese Textbook

Tables and Figures

xi

Preface

xiii

Acknowledgments

xv

Introduction to the Chinese Language

xvi

Introduction to Numbers in Chinese

xl

Useful Expressions

xlii

List of Abbreviations

xliv

Unit 1 问好

 

Wènhǎo

 

Greetings

1

Unit 1.1 Exchanging Names

2

Unit 1.2 Exchanging Greetings

11

Unit 2 介绍

 

Jièshào

 

Introductions

23

Unit 2.1 Meeting the Company Manager

24

Unit 2.2 Getting to Know the Company Staff

34

Unit 3 家庭

 

Jiātíng

 

Family

49

Unit 3.1 Marital Status and Family

50

Unit 3.2 Family Members and Relatives

64

Unit 4 公司

 

Gōngsī

 

The Company

71

Unit 4.1 Company Type

72

Unit 4.2 Company Size

79

Unit 5 询问

 

Xúnwèn

 

Inquiries

 89

Unit 5.1 Inquiring about Someone's Whereabouts

90

Unit 5.2 Inquiring after Someone's Profession

101

Unit 6 约见

 

Yuējiàn

 

Making Appointments

113

Unit 6.1 Setting up an Appointment

114

Unit 6.2 Rescheduling an Appointment

128

Unit 7 访问

 

Fǎngwèn

 

Visiting

139

Unit 7.1 Visiting a Company for the First Time

140

Unit 7.2 Introducing Products and Plants

157

Unit 8 晚餐

 

Wǎncān

 

Dining

165

Unit 8.1 Dining Invitations

166

Unit 8.2 Dining Etiquette

176

Unit 9 应酬

 

Yìngchou

 

Social Events

187

Unit 9.1 Nightlife

188

Unit 9.2 Cultural Events

201

Unit 10 出门

 

Chū mén

 

Going Out

215

Unit 10.1 Asking Directions from Taxi Drivers

216

Unit 10.2 Asking Directions from Pedestrians

228

Unit 11 购物

 

Gòuwù

 

Shopping

239

Unit 11.1 Places for Purchasing Gifts

240

Unit 11.2 Gifts for Others

254

Unit 12 话别

 

Huàbié

 

Farewells

265

Unit 12.1 Showing Gratitude

266

Unit 12.2 Good-byes and Future Plans

277

 

 

Appendices

 

1. English Translations of the Dialogues

287

2. Key World Capitals

295

3. Major Business Provinces in China

297

4. Major Business Cities in China

299

5. Chinese-English Wordlist

301

6. English-Chinese Wordlist

319

7. Index of Sentence Patterns

343

 

 

About the Series

Designed for those with no prior knowledge of Chinese, Startup Business Chinese: An Introductory Course for Professionals escorts readers through daily business and social situations encountered by executives doing business in and with China.

  • Level 1's storyline is centered on a foreign executive's business trip to China, and deals with visiting a factory, dining out, making appointments, thanking hosts, and more.
  • Level 2 continues the storyline as the executive relocates to China to live and work, and deals with travel plans, setting up an office, communicating with colleagues, accessing the Internet and other publications, finding an apartment and international school, and seeing the doctor.
  • Level 3 picks up where Level 2 leaves off. It focuses on day-to-day professional social interactions such as dining out, gift giving, and celebratory banquets, and on business processes, including job interviews and employee benefits, quality control, negotiating prices, packaging, and sales distribution.

The Startup Business Chinese series includes a Level 1 textbook with audio CD, and a workbook with audio CD. Level 1 is the introductory level, for students with no prior knowledge of Mandarin Chinese. Level 1 is typically covered in one semester of study at the college level, for classes that meet five days a week. It can also be used for summer or short-term intensive introductory courses in Chinese. Level 2 and Level 3 expand learning to the intermediate level.

Level 1 is in simplified characters only. Levels 2 and 3 include traditional characters in the textbooks' vocabulary lists.