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Open for Business Simplified & Traditional Transcript
| Attachment | Size | |
|---|---|---|
 | OFB S&T transcript_sample.pdf | 430.87 KB |
Open for Business Conversations, Volumes 1 & 2 DVD & Transcript Set
Lessons in Chinese Commerce for the New Millenium
新世纪商用汉语
ISBN: 9780887275005
In this DVD, a series of conversations covers the business topics presented in Open for Business (Volumes 1 & 2); two native speakers use the vocabulary and sentence patterns presented in Open for Business to discuss each business topic as it relates to the current business climate in China. An accompanying book includes a written transcript in both simplified and traditional characters. A pinyin transcript is also available for free download.
Product Details
ISBN-13: 9780887275005
ISBN-10: 0887275001
Publisher: Cheng & Tsui
Published: 2007
Format: Paperback w/ DVD
Pages: 132pp
Designed for students in the third or fourth year of a college Chinese language curriculum, Open for Business combines language learning with an introduction to business trends and issues such as macroeconomics, technological innovations, modern management practices, and much more. Upon completion of this one-year course, students will be able to read Chinese-language periodicals and business-related documents, as well as conduct business negotiations and presentations in Chinese.
Volumes 1 and Volume 2 each combine a textbook and exercise book in one volume, together covering a total of 25 lessons structured around topics such as China’s banking reforms, brand consciousness, intellectual property rights, and key industries such as the automotive, insurance, and pharmaceutical sectors. Volume 1 provides a macroeconomic view of recent changes in Chinese policies and business practices, while Volume 2 focuses on China’s micro economic issues.
With its highly effective combination of contemporary business topics and advanced business Chinese, Open for Business provides a comprehensive reference for gaining a better understanding of the current business climate in China while building the language skills needed to do business there. The series uses both traditional and simplified characters. (Note: Volume 1’s exercise section is in simplified characters only.)
About the Open for Business Series
Open for Business consists of two combined textbook/exercise books, one for each volume. Audio CDs and a supplementary DVD & Transcript set are also available.
Jane C. M. Kuo is the director of the Chinese language program at the University of California, San Diego, and Professor Emeritus at Thunderbird, the Garvin School of International Management. She has taught business Chinese and cross-cultural communications to MBA students and Fortune 500 executives for more than 20 years.
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